This feature requires Business Plan and WhatsApp Business Integration
You can send broadcast messages to your customers using your own WhatsApp Business account. This feature is ideal for sending marketing messages, such as a new discount, product launch, or store update.
Step 1: Create a Message Template
Before sending a broadcast, you must first create the template:
Go to the Inbox > Broadcast > Create Broadcast
Fill in the content of your message, including optional image header, buttons and message variables (see below).
Click "Create Template". The template will be submitted to Meta for approval (can take up to 3 days).
Step 2: Send the Broadcast
Once your template is approved, you can send your broadcast in two ways:
Send Immediately
Click "Send Now" to send the message right away to your selected recipients.
Schedule for Later
Toggle "Schedule".
Choose your preferred date and time.
Click "Send Now" to confirm the scheduled broadcast.
Choosing Recipients
You can choose who receives your broadcast:
Send to all customers (Max. is depending on your WhatsApp account. You can check your limit by going to Settings > WhatsApp Business)
Customers with any of specific tags
You can go to Customers page to assign tags to specific customers or use existing tags to select a group of customers
Attach image header in the template
Toggle "Header Image" on to attach a image for your broadcast template.
It is optional to attach an image.
Broadcast Message Variables
Make your messages feel more personal by using dynamic variables like:
Customer name
Customer phone number
Customer email
To add a variable, click the {x} button in the body text and choose the variable you'd like to insert. This is a great way to personalize your broadcasts and improve open rates.
Pausing or Canceling a Broadcast
If you change your mind, you can pause or cancel a pending broadcast by clicking the Pause button in the top right corner.
⚠️ Once the broadcast has started sending—or has already been sent—it can no longer be paused or canceled.
